{"id":8676,"date":"2026-06-12T09:59:58","date_gmt":"2026-06-12T12:59:58","guid":{"rendered":"https:\/\/achouimovel.online\/noticias\/hard-rock-hotel-gramado-multipropriedade-vendas\/"},"modified":"2026-06-12T10:00:00","modified_gmt":"2026-06-12T13:00:00","slug":"hard-rock-hotel-gramado-multipropriedade-vendas","status":"publish","type":"post","link":"https:\/\/achouimovel.online\/noticias\/hard-rock-hotel-gramado-multipropriedade-vendas\/","title":{"rendered":"Hard Rock Hotel Gramado atinge R$ 1 bilh\u00e3o em vendas de multipropriedade"},"content":{"rendered":"\n<p class=\"artigo-intro wp-block-paragraph\">O Hard Rock Hotel Gramado, empreendimento de luxo na Serra Ga\u00facha, consolidou um marco expressivo no mercado imobili\u00e1rio ao atingir R$ 1 bilh\u00e3o em Valor Geral de Vendas (VGV) atrav\u00e9s do modelo de multipropriedade. Com a comercializa\u00e7\u00e3o de cotas que permitem o uso compartilhado de unidades, o projeto atrai investidores interessados em aliar a <a href=\"https:\/\/achouimovel.online\/noticias\/veiculo-invade-condominio-em-indaiatuba\/\">seguran\u00e7a<\/a> da escritura imobili\u00e1ria com a experi\u00eancia de f\u00e9rias em um destino tur\u00edstico de alto padr\u00e3o. As obras, iniciadas em maio, avan\u00e7am para a entrega prevista em 2028, prometendo transformar a infraestrutura hoteleira da regi\u00e3o com 858 quartos e diversas op\u00e7\u00f5es de lazer.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">O modelo de multipropriedade em Gramado<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A estrat\u00e9gia adotada pela Mundo Planalto para o <a href=\"https:\/\/achouimovel.online\/noticias\/hard-rock-hotel-gramado-vendas-multipropriedade\/\">Hard Rock Hotel<\/a> Gramado baseia-se na divis\u00e3o de cada apartamento em at\u00e9 52 fra\u00e7\u00f5es, correspondendo a uma semana de uso por ano para cada propriet\u00e1rio. Com um valor m\u00e9dio de R$ 89 mil por cota, o modelo permite que o comprador utilize o per\u00edodo, disponibilize para loca\u00e7\u00e3o, empreste a terceiros ou inclua o bem em seu patrim\u00f4nio sucess\u00f3rio. Essa flexibilidade \u00e9 um dos pilares que sustentam o sucesso comercial do projeto, que j\u00e1 demonstra a for\u00e7a do setor de <a href=\"https:\/\/achouimovel.online\/imoveis\/\">im\u00f3veis de lazer<\/a> no Brasil.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Estrutura e cronograma do empreendimento<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ap\u00f3s um per\u00edodo de tr\u00eas anos dedicado \u00e0 estrat\u00e9gia de <a href=\"https:\/\/achouimovel.online\/noticias\/vendas-imoveis-sp-minha-casa-minha-vida\/\">Vendas<\/a>, as obras f\u00edsicas do complexo foram iniciadas no final de maio. O projeto \u00e9 ambicioso, ocupando um terreno de 14 hectares com uma \u00e1rea constru\u00edda total de 86 mil m\u00b2. Al\u00e9m dos 858 quartos, o hotel contar\u00e1 com uma infraestrutura completa que inclui restaurantes, bares, cafeterias, spa, centro de conven\u00e7\u00f5es e um mall com 16 opera\u00e7\u00f5es comerciais. A entrega final, agendada para 2028, marcar\u00e1 a consolida\u00e7\u00e3o de um dos maiores projetos hoteleiros projetos de hospitalidade da marca internacional no pa\u00eds.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Potencial de valoriza\u00e7\u00e3o e opera\u00e7\u00e3o hoteleira<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A escolha de Gramado como sede n\u00e3o foi aleat\u00f3ria. A cidade apresenta um fluxo tur\u00edstico constante, impulsionado por eventos como o Natal Luz, o que reduz a sazonalidade t\u00edpica de destinos de veraneio. Para a Mundo Planalto, o projeto transcende a simples incorpora\u00e7\u00e3o <a href=\"https:\/\/achouimovel.online\/noticias\/metodologia-okr-para-imobiliarias\/\">imobili\u00e1ria<\/a>. A empresa enxerga na opera\u00e7\u00e3o hoteleira, que ser\u00e1 gerida pela pr\u00f3pria marca Hard Rock, uma fonte de receita potencialmente superior ao lucro da constru\u00e7\u00e3o no longo prazo. Esse formato de gest\u00e3o \u00e9 in\u00e9dito para a marca, posicionando o empreendimento como um caso de estudo sobre a profissionaliza\u00e7\u00e3o do mercado de <a href=\"https:\/\/achouimovel.online\/noticias\/fernando-de-leon-bilionario-mercado-imobiliario\/\">bilion\u00e1rios do setor imobili\u00e1rio<\/a> que apostam em nichos de alta <a href=\"https:\/\/achouimovel.online\/noticias\/investimento-imobiliario-imoveis-menores-superam-grandes-unidades\/\">rentabilidade<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Impacto para o investidor<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Para quem busca diversificar o portf\u00f3lio, a multipropriedade oferece uma alternativa aos investimentos tradicionais. Diferente de um im\u00f3vel convencional, o custo de entrada \u00e9 significativamente menor, permitindo o acesso a um ativo de alto padr\u00e3o com <a href=\"https:\/\/achouimovel.online\/noticias\/seguro-residencial-crescimento-servicos-manutencao\/\">manuten\u00e7\u00e3o<\/a> compartilhada. A seguran\u00e7a jur\u00eddica, garantida pela escritura da cota, \u00e9 um diferencial importante para o investidor brasileiro que prioriza a solidez em suas aplica\u00e7\u00f5es.<\/p>\n\n\n\n<p class=\"mn-source-credit-line wp-block-paragraph\" style=\"margin:28px 0 0 0;padding-top:10px;border-top:1px solid rgba(127,127,127,0.18);font-size:12px;line-height:1.5;color:inherit;\"><span style=\"font-weight:600;opacity:0.74;\">Fonte:<\/span> <a href=\"https:\/\/portas.com.br\/investimentos\/oportunidade-nicho\/hard-rock-hotel-gramado-vende-r-1-bi-em-multipropriedade\" rel=\"noopener noreferrer nofollow\" style=\"color:inherit;opacity:0.82;text-decoration:underline;text-decoration-color:rgba(127,127,127,0.45);text-underline-offset:2px;\" target=\"_blank\">Portas<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Hard Rock Hotel Gramado atinge R$ 1 bilh\u00e3o em vendas de multipropriedade. O Hard Rock Hotel Gramado, empreendimento de luxo na Serra Ga\u00facha, consolidou&#8230;","protected":false},"author":1,"featured_media":8675,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"Hard Rock Hotel Gramado","_yoast_wpseo_title":"Hard Rock Hotel Gramado atinge R$ 1 bilh\u00e3o em vendas de multiproprieda","_yoast_wpseo_metadesc":"Hard Rock Hotel Gramado atinge R$ 1 bilh\u00e3o em vendas de multipropriedade. O Hard Rock Hotel Gramado, empreendimento de luxo na Serra Ga\u00facha, consolidou...","_yoast_wpseo_meta-robots-noindex":"","_yoast_wpseo_meta-robots-nofollow":"","_yoast_wpseo_meta-robots-adv":"","_yoast_wpseo_canonical":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","footnotes":""},"categories":[164,177],"tags":[507,508,281,506],"class_list":["post-8676","post","type-post","status-publish","format-standard","has-post-thumbnail","category-mercado-imobiliario","category-rio-grande-do-sul","tag-gramado","tag-hard-rock-hotel","tag-investimento","tag-multipropriedade","cs-entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Hard Rock Hotel Gramado atinge R$ 1 bilh\u00e3o em vendas de multiproprieda<\/title>\n<meta name=\"description\" content=\"Hard Rock Hotel Gramado atinge R$ 1 bilh\u00e3o em vendas de multipropriedade. 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